Shares of Zeta Global Holdings Corp. (ZETA) moved higher after the bell on Tuesday. The reason? The marketing technology company just did something it's gotten very good at: it beat expectations and then raised its outlook. Again.

This wasn't just any beat. According to the company, it was the 18th quarter in a row where it has topped analyst estimates and subsequently guided higher for the future. That's a streak spanning four and a half years.

Here's what powered the latest win. Zeta Global reported fourth-quarter revenue of $394.64 million. That wasn't just above the Street's expectation of $379.23 million; it also represented a hefty 25.41% jump from the $314.67 million it reported in the same quarter a year ago.

So, what's the secret to an 18-quarter winning streak? According to CEO David Steinberg, it's not luck or a one-time product boom. "This consistent performance is not the result of a single product cycle or an easy comparison," Steinberg said. "It reflects the compounding power of our system: proprietary data that improves with every customer interaction, intelligence that sharpens with every decision."

Looking ahead, the company is keeping the optimism rolling. For its full fiscal year 2026, Zeta expects revenue to land between $1.75 billion and $1.76 billion. That outlook sits comfortably above the analyst consensus estimate of $1.72 billion.

Investors liked what they heard. Following the earnings release, Zeta's stock climbed 5.95% in after-hours trading to $17.99.