Media mogul Barry Diller has a message for CNN's current owners: sell it to him, and fast. Speaking at The Wall Street Journal Future of Everything Festival on Tuesday, Diller said he would "absolutely" buy the cable news network immediately, arguing it's at risk of becoming irrelevant without urgent changes.
"Absolutely, I would do it tonight and tomorrow night. Before they ruin it any further. Hopefully before it's extinct," Diller said.
Diller Sees CNN As 'Ripe' For Reinvention
Diller, who built Fox Broadcasting and later ran IAC, said CNN has failed to meaningfully innovate over the past decade despite some investment in digital products. He argued the network's on-air business now needs far more attention as traditional television news grapples with shrinking audiences and changing consumer habits.
"CNN is so ripe for innovation that I don't think it's seen in almost 10 years," Diller said during the appearance.
CNN did not immediately respond to a request for comment.
His remarks come amid heightened speculation over the future structure of major U.S. media assets following Warner Bros. Discovery (WBD)'s pending merger with Paramount Skydance (PSKY) in a deal backed by David Ellison.
'Savage Process' Ahead For Media Merger
Diller warned the combined company faces painful restructuring as executives attempt to deliver billions of dollars in promised cost cuts.
"So how they do that and navigate also running the surviving businesses…I don't know," he said, describing the integration process as "savage."
He added that he expects CNN could eventually be merged with CBS News as consolidation pressures intensify across legacy media. Reports earlier this year indicated Diller had previously explored a potential deal for CNN with Warner executives.
Diller Also Explored Vox Media Deal
The veteran executive also revealed he had looked "very deeply" at acquiring Vox Media, which owns assets including New York Magazine and the Vox Media Podcast Network. His comments came as reports surfaced that James Murdoch is in talks to acquire New York magazine and Vox's podcasting business.
Print Media Faces 'Doomed' Economics Without Scale
In the newspaper industry, Diller delivered a bleak outlook for regional publications struggling to grow digital subscriptions beyond local audiences. He said major papers such as The Washington Post are "doomed" unless they can build national-scale subscription businesses.
Asked whether he would consider buying the publication, Diller responded bluntly: "No."